“The purpose of driving traffic to your online business is to get customers. Once a prospect lands on your website, you still have to convert that prospect into a buyer.” – Marc Ostrofsky, EntrepreneurREAD MORE
Some might say links are “dead”, some might declare them as a “trivial” concept, but we cannot deny the fact, even after such an indecisive debate, a proper link building always ends in higher ranking and hiked-up crawl rate for a website.READ MORE
“Google gets 78% search market share. 50% of high ranking keywords are 4 words long. Organic SEO is 5.66 times better than paid ads. 1 in 10 blog posts are compounding organic search traffic with time. 12.29% of the search queries feature as snippets. Mobile Search traffic is driven by Google by 96%.”READ MORE
Surprised, are you? Well, don’t be!
We have actually found a tenacious connection between this box-office megahit and digital marketing strategies that every marketer plans around in this world.READ MORE
1.9 billion people are on YouTube monthly. Over 90 countries have access to YouTube services with 80 different languages to navigate through the platform. Time spent on YouTube has risen to 74% more than in previous years. When there are 6 out of 10 people preferring online streaming, then sure YouTube deserves to the 3rd most visited online platform.READ MORE
As per the Google algorithm, page speed happens to be a significant ranking factor. This implies that even the slightest delay in page load time can adversely affect your website. Moreover, a vast majority of users tend to abandon a webpage and move to another one if it takes more than expected time to load.READ MORE
The tour and travel business is flourishing at an unexpected rate. In fact, it happens to be one of the fastest growing industries in the world. Thanks to the rise of the travel-loving millennial generation, the travel industry has become very competitive. Hence, there is an increased need for SEO for travel companies. so as to get greater visibility and improve the user experience.READ MORE
Local SEO is like a hot potato these days. This is about getting your business recognized in your neighborhood through online.
For a brick-and-mortar business, it gets very essential to have a strong presence in the vicinity of your store at first. Just owning a store could not end your search for customers here. In truth, a business today is never complete without a website.READ MORE
Whenever we hear the word SEO the very first thought which comes in the mind is optimizing the “written content”. The main keyword here is “written content”, what we forget is that content is available in different types of format and out of those format is video content. Hence, considering video optimization as a part of your SEO activity is a forgotten yet strong move.READ MORE
The evolution of a brick and mortar shop into an online one is fastly gaining its pace. With billions of customers out there, it’s no wonder that every businessman wants to be a part of this online realm. However, getting your local business noticed online is not easy. You need to work towards making it popular in the online world.READ MORE